Google AdSense begins rich media beta test

Google AdSense is moving beyond the traditional text and graphical
advertising to rich media, including interstitials, expanding ads and
floating ads. AdSense began contacting publishers last week to be
involved in the rich media limited beta test.

The campaigns will likely be site targeted, rather than contextual,
but details on the actual implementation of these new ads are still
under wraps. With these kind of top-secret beta tests, NDAs are often
requirements before being accepted into it.

read on @ jensense


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